Campaigns

Learn how to build effective campaigns

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| 14 minutes

Creating campaigns involves picking a name, creating a description, and defining the segments to associate with the campaign. These campaigns can then be assigned a category and defined publishing information.

Why use a campaign

  • Most marketers think of campaigns as being ways to communicate with...
| 2 minutes

What is a drip campaign

Drip marketing campaigns are basically email campaigns, which sends out different emails either based on time or on user decisions. The whole idea behind a drip email campaign is that you’re going to be sending out targeted emails automatically on predefined schedules or co...